Nutcola

Nutcola.

History.

Nutcola it's a beverage created by Koolnut Beverage Inc in 1921. after the creator of the company Victor Maine, came back from Europe after WWI. the beverage was a huge success for all of the 20's. it had a rough but yet sweet flavor when it was drinked around this time, but the flavor was yet to change. since in 1930 the great decay of the US economy had started. Koolnut experimented to find another alternative to Kola Nut. since it was expensive to mantain it. they tried with many ingredients, such as coffee, milk and even cocaine. but none of them worked and worse their composition ruined the beverage in the proccess. so when none of those experiments worked and they couldn't mantain the Kola Nut plantations. the company was about to broke. during this time Nutcola was as rare as money. that was a popular expression in that time. this was until Colad bought Koolnut Beverage Inc in 1942 for 3 million Dollars. they changed the recipe and abandoned the Kola Nut production. instead they used sugar and bitter herbs to give the original flavor. it worked and better the product organization let them use the name. even if it wasn't made of Kola Nuts anymore. this is still the recipe we use today. Nutcola also has some variations mainly: Nutcola Diet and Nutkool.